For businesses seeking innovative growth strategies and more effective marketing and customer retention efforts, The Pocket CMO® is a deeply experienced partner that helps your brand identify and develop customer – centric growth strategies that drive business in the Experience Economy.
Unlike other agencies or consultancies, The Pocket CMO® team has sat in your chair - we help companies find new paths for growth by:
- Focusing on a value proposition that differentiates the brand
- Developing customer experience strategies that deliver against the value proposition
- Breaking these strategies down into measurable components that will drive customer retention
Greg is a results-oriented marketing and consumer experience veteran with over 35 years of experience in hands-on C-Suite and senior executive leadership roles.
Greg has built a broad, diverse omnichannel expertise with leadership experience in start-up business models, to Fortune 50 corporations, including international businesses.
His understanding of building brands, customer service and experience, and direct response business models has developed an ability to consider a wide range of both quantitative and qualitative data sets to drive decision making.
The Pocket CMO® team helps business leaders create and implement marketing strategy and customer experience solutions that differentiate their brand in the marketplace.
Greg is described by his peers as creative, innovative and passionate about the customer.